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Focus groups are essentially group discussions which rely heavily on the interaction between group members and the relationship between the researcher and the respondents.
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Research Cart believes that moderating and interviewing skills are based on a science and executed as an art, much like a medical doctor or musician. To that end, we believe that in order to bring your work...
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Research Cart believes that moderating and interviewing skills are based on a science and executed as an art, much like a medical doctor or musician.
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Research Cart is online qualitative research and collaborative innovation experts, helping brands and agencies get closer to consumers and experts in ways that were previously not possible with traditional research techniques. Our online quantities research tools and support services present radical efficiencies in focus group execution, ethnographic research, innovation and observations of free and open discussions.
